Qianzhou tourism season boosts cultural tourism resumption

The photos taken on the evening of December 15 show a large live-action performance staged at Qianzhou Ancient Town, bringing a visual and audio feast to tourists. Jishou City started a tourism season at Qianzhou Ancient Town that day. The event will last till January 20, 2023. A range of activities will be held during the period, including the night tour carnival, the 2022 Intangible Cultural Heritage Festival and the Xiangxi Hot Pot Festival. The event is aimed boosting confidence of the cultural tourism market, expanding cultural tourism consumption, reinforcing market vitality, and promoting the accelerated recovery and development of Jishou’s cultural tourism industry.